Lower South Island tourism operators are ready to roll out the welcome mat at New Zealand’s biggest travel and trade event, TRENZ in Dunedin from 7 – 10 May.
TRENZ, previously known as Tourism Rendezvous New Zealand, is an annual invitational event that showcases New Zealand’s tourism industry.
It is the first time in the event’s history that TRENZ has been held in Dunedin.
Venture Southland Group Manager for tourism, community and events, Bobbi Brown said that Venture Southland had partnered with Dunedin and Tourism Waitaki to secure the event in the lower south island.
“This is a big opportunity for the south and we are excited to make the most of it and promote our tourism offerings to the world,” Brown said.
Spread over four days, TRENZ will see up to 1500 international travel and tourism buyers, media and NZ tourism operators to converge on Dunedin.
Brown said there are many benefits to be gained by TRENZ being held in the lower South Island including building industry relationships, showcasing what Southland has to offer, and leveraging off the event to secure future engagement.
Venture Southland, Tourism and Events manager, Warrick Low also emphasised the benefits of the event for trade.
“Trade is a necessary process for tourism, as it encourages sellers to include businesses that are paying them for their sales time,” Low said.
Southland will have strong representation at the event meeting with up to 660 trade and tourism representatives.
At these appointments over 100 operators will be promoted from across the Southland region through outstanding imagery, enthusiastic Southlanders and great southern hospitality and cuisine
A strong taste of Southland will also be on offer with fish and chips”, Bluff Oysters, cheese rolls, Chocolate, Salami and Moonshine to be shared with attendees.
The work associated with TRENZ extends beyond the five day event with Venture Southland hosting 100 tourism sellers on Southland famils both before and after the event.